Now a days every individual using internet are watching video contents such as web series, movies, Game show, even due to covid situation and lock down education systems already adopted these online platforms. And this is the primary reason how they taken oven the IT market.
Popular Platform in Indian Market
Education
- Byju’s
- Unacademy
- Vedantu
- Toppr
- Whitehat Junior
Entertainment
- Netflix
- Amazon Prime
- Sonyliv
- Zee5
- Disney Hotstar
- MX Player
Apart from these many regional and national platform has emerged in these days such as Voot, Ullu Originals, ALT Balaji, Eros now etc.
How OTT platform Earn?
These platform come of with various subscription plans such as Monthly, Quarterly, Half yearly, Yearly. Even they provides customised plans to watch in multiple devices from same account. But they also have many other monetisation methods like, advertisements, pay per view (Pay only for one view), also they shell merchandise of related content.
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